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Author = Abbas, Tamer
Number of Articles: 2
The Use of Electronic Customer Relationship Management (E-CRM) Features through Hotel’ Website to Enhance Customer Loyalty and Brand Image

Volume 21, Issue 1, December 2021, Pages 103-125

Yasser Ibrahim; Tamer Abbas; Mohamed Kamal

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The Impact of Online Communities-based Social Customer Relationship Management (S-CRM) on Customer Loyalty and Brand Image on Hotels

Volume 21, Issue 2, December 2021, Pages 206-232

Yasser Ibrahim; Tamer M Abbas; Mohamed Ahmed Kamal

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Journal of Association of Arab Universities for Tourism and Hospitality
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